One thing that really annoys me is the way that certain songs are used as, what I think is, an inappropriate soundtrack simply because the title appears to be the correct motif for a particular situation. Either I'm being too precious about music as an art form or some thirtysomething arty farty types need a good kicking.

ITV' World Cup coverage is a case in point, they used Kasabian's coverage of Heroes as their main theme - you know the David Bowie song about two lovers separated by the Berlin Wall? Ah, but you see, "We can be Heroes, just for one day," true, but at what point did we see Peter Crouch expressing a desire to swim "like dolphins can swim"?

Eddy Grant probably couldn't careless about how his songs are used, unlike Paul McCartney and Noel Gallagher who have both taking advertising agencies to court over claims of misrepresentation, but did he really want to see his anti-apartheid song "Joanna" used to advertise Yop drinks? About what about Electric Avenue? Written about the summer riots in Brixton it's used to advertise Comet Stores?

"Well Joanna she runs a country, she runs in Durban and the Transvaal.
She makes a few of her people happy, she don't care about the rest at all.
She got a system they call apartheid, it keeps a brother in subjection.
But maybe pressure will make Joanna see, how everybody can live as one."

See, it all makes sense now doesn't it? You keep your brother in subjection whilst offering him a drinkable yoghurt.

And whose bright idea was it on Saturday to use Johnny Cash's version of "Hurt" by Nine Inch Nails as the soundtrack to England being knocked out of the World Cup?

"If I could start again
A million miles away
I would keep myself
I would find a way"

The song is about a drug user contemplating suicide because he's fucked-up and feels he has betrayed those he loves, not Fat Frank missing from twelve yards.

Having said all that, the advert for Nat.West that uses The Stranglers "Peaches" is inspired and I'm sure is revenge by an ad.exec who was once refused an overdraft. If that needs explaining you obviously aren't familiar with the lyrics and, or, don't have an interest in Cockney rhyming slang.